PERFECT / Acceptance

Combining both their physical origins and the cultural overlay of human presence, often created over millennia, landscapes reflect the living synthesis of people and place vital to local and national identity. Landscapes, their character and quality, help define the self image of a region, its sense of place that differentiates it from other regions. It is the dynamic backdrop to people’s lives. “PERFECT” refers to billboard being part of contemporary landscape almost everywhere, there is no real perfect landscape, and also to the disappearance of billboard due to media based publicity. However it´s also an evaluation, in this case of perfection.  

We refer with “PERFECT” to a social landscape, the landscape of economy and consumerism, which is more dominant to the industrialized world than is the natural landscape.

We construct a billboard-like structure with the word P-E-R-F-E-C-T written with neon tubes of 2 different length constructing the letters. The structure itself is of welded metal tubes, to which the neon tubes are fixed. The power supply is inside a watertight box, fixed to the structure.  

Public relation and promotion of consumer goods are part of today’s landscape. There is a romantic notion attached to the landscape in art, showing mankinds smallness compared to the size of nature. “Perfection” is, broadly, a state of completeness and flawlessness. The term "perfection" is actually used to designate a range of diverse, if often kindred, concepts. These concepts have historically been addressed in a number of discrete disciplines, notably mathematics, physics, chemistry, ethics, aesthetics, (art), ontology, and theology. This has given rise to a singular paradox: that the greatest perfection is imperfection. Imperfection is perfect in technology, in the sense that irregularity is useful. This almost perfect light emitter is a juncture between the material and immaterial world. 

Sep. 2012

Paldang

Plateau

Sep. 2012

Seoul